Services

Strategy + execution for marketing and commercial platforms

We cover the full lifecycle: strategy, build, data, activation, and growth operations.

C

Core Platforms & Data

Core Platforms & Data

Custom Marketing & Commercial Platforms

Who it’s for

Brands with complex growth needs beyond campaigns or tools.

What it solves

When growth stalls because channels, data, and activations don’t work together.

  • Faster launches without rebuilding each time
  • Higher conversion from connected journeys
Composable architectureOffer engines and wallets
Core Platforms & Data

LINE & Mini App Solutions

Who it’s for

Teams using LINE as a core growth and loyalty channel.

What it solves

When LINE is active but not driving measurable commercial impact.

  • More active members, not just followers
  • Clear linkage between engagement and sales
Mini App UX and flowsE-commerce and couponing
Core Platforms & Data

CRM/CDP & Data Foundations

Who it’s for

Organizations struggling with fragmented customer data.

What it solves

When teams can’t activate data because there’s no single customer truth.

  • Higher match rates across channels
  • Faster, cleaner activation
Identity resolutionData quality rules
Core Platforms & Data

RAG / GenAI Enablement

Who it’s for

Teams exploring AI but needing control, safety, and real use cases.

What it solves

When AI pilots exist but aren’t trusted, governed, or connected to real data.

  • Faster answers with approved knowledge
  • Productivity gains without compliance risk
Retrieval pipelinesSafety + governance
A

Activation & Growth

Activation & Growth

Campaign Systems & Activation Mechanics

Who it’s for

Teams running frequent campaigns across multiple channels.

What it solves

When every campaign is rebuilt from scratch and hard to govern.

  • Faster rollout of new mechanics
  • Better engagement without chaos
Offer and mission enginesWallets, rewards, referrals
Activation & Growth

O2O Event & Field Activation

Who it’s for

Brands running events, stores, or field teams.

What it solves

When offline activity isn’t connected to data, rewards, or ROI.

  • Real attribution for offline actions
  • Less fraud, smoother operations
QR / NFC / code-based participation at events, stores, and roadshowsStaff-assisted validation flows (scan, approve, reward)
Activation & Growth

Data Activation (Manual + Automated)

Who it’s for

Teams with data but inconsistent execution.

What it solves

When signals exist but don’t reliably turn into action.

  • Higher activation throughput
  • Better ROI from timely triggers
Audience buildingJourney automation
O

Optimization & Scale

Optimization & Scale

Growth Experimentation & Commercial Optimization

Who it’s for

Teams serious about compounding growth, not one-off wins.

What it solves

When decisions are based on opinions instead of structured learning.

  • Faster learning cycles
  • Measurable KPI lift
Experiment design + governanceConversion rate optimization
Optimization & Scale

Analytics, Optimization & Continuous Improvement

Who it’s for

Leaders who need visibility, not vanity dashboards.

What it solves

When insights arrive too late to influence decisions.

  • Faster diagnosis of drop-offs
  • Continuous KPI improvement
Product and marketing analyticsAttribution and performance reporting
Optimization & Scale

Security, Compliance & Enterprise Readiness

Who it’s for

Organizations with serious security and procurement requirements.

What it solves

When platforms can’t pass audits or enterprise approval.

  • Faster approvals
  • Lower operational risk
Access and key managementPII, consent, and retention controls